Wednesday, December 4, 2013
9:00am to 2:00PM EST
Hosted by: Wharton IGEL, Johnson & Johnson
Event Title: Metrics that Matter, Messages that Motivate
Event Theme: Making the Right Case for Sustainability in Healthcare
Abstract: While sustainability is gaining traction in the world of healthcare, many healthcare organizations struggle with making the business case to their CFO, providers and even to their suppliers. This one-day conference hosted by the Wharton school will focus on the key drivers of sustainability and explore what benefits/outcomes are most compelling to the different players. We’ll hear how companies in healthcare and other industries have succeeded at getting their CFOs and Commercial leaders to become fans of sustainability, how they have communicated the importance of sustainability to suppliers, and how they have made sustainability a differentiator in the marketplace.
See details and conference agenda here